#FeatureThursdays, Interviews

AfroBloggers #FeatureThursdays – Pulani Mota

Pulani Mota is a self-confessed Foodie, who describes herself as a Cupcake Addict who’s always willing to travel anywhere for Food. She is also a South African Brand Influencer who’s worked on multiple campaigns. On her blog she explores the art of enjoying food and writes reviews about things that matter to her.

How has your blog contributed to your career?

The contribution that my blog has made to my career is quite massive, especially growing my personal brand, and because of the exposure, bigger brands are starting to take notice of my blog, they seem quite proud to associate themselves with everything I stand for.

Would you say your writing style is improving?

Every Single Day actually! I started out without any idea of what I was doing but driven by a passion to express myself. Back then, I certainly didn’t have a writing style, but the more I write, the more I define and distinguish my voice.

What would make you happier as a blogger?

I don’t think anything else would ever make me happier than brands and PR companies taking professional bloggers more seriously. They don’t seem to realize that writing about their “product/client” is actual work that they need to pay for.

What has been your own favorite blog post?

My favorite blog post was when I attempted to make iDombolo; those kinds of experiences are always my favorite because that’s when I get to teach myself something new and actually discover what I’m capable of.

Why did you start your blog? What were your expectations?

I think my biggest inspiration has always been my deep passion for travel and food, and when I was Thailand, I really felt like my experiences were worth sharing. But I only started taking it seriously in April 2016.

As a blogger have you had any joint ventures?

Funny enough, I had my first joint venture when I’d just started blogging. I wrote out to Craft Parkhurst, and they accepted my request without any reservations. I’m always grateful to people who believe in me.

How long on average does it take you to write a blog post from concept to publication?

Probably a whole entire month! I really work hard on creating the best pieces of content that I know my followers will enjoy. My biggest challenge is that my blog posts involve visiting places, experimenting with different foods and talking to people, so the outcome of that usually requires a lot of elements needed to create a final content piece.

How long did it take you to find your writing voice or establish your style of writing?

I don’t think I’ve found my writing voice just yet, but I’m constantly experimenting and learning every day!

Feature Written By: Sinawo Bukani

She is a Digital Marketing Recruit at Umuzi Photo Club. She recently resigned from her corporate job as an Asset Management Associate to invest in her SuperPowers in Literary Journalism,Lifestyle Blogging and Content Marketing.

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